Regular resistance exercise has been shown to provide important health and fitness benefits for both the musculoskeletal system and the cardiovascular system, as well as to reduce the risk of various degenerative and debilitating diseases.22

Unfortunately, many of the men and women who have the most to gain from a strength training program are least likely to do so. Leading their litany of reasons for avoiding this physical activity is the unfounded fear that resistance exercise produces adverse affects on blood pressure. Somehow, they have heard that strength training spikes blood pressure to dangerous levels during exercise execution and that it raises resting blood pressure beyond safe limits over time.

While improperly performed resistance exercise can indeed be problematic in this regard, be assured that sensible strength training is not harmful to blood pressure during or after the workout. In fact, research reveals that well-designed strength training programs are just as beneficial for blood pressure as aerobic exercise programs.23, 24 On the contrary, there is much research that indicates beneficial blood pressure adaptations to sensible strength exercise.25, 26

Keep in mind that people with certain medical conditions (e.g., uncontrolled hypertension, aneurism) should not perform resistance exercise; that certain resistance training actions (e.g., breath holding, isometric holding) can raise blood pressure readings beyond recommended levels; and that exercise participants should always follow their physician’s guidelines regarding strength training. With this precaution, consider some of the studies we have conducted on blood pressure response to resistance exercise. These will be addressed in three separate categories:

• Immediate Blood Pressure Response – This represents the blood pressure change during performance of a strength exercise.
• Short-Term Blood Pressure Response – This represents the blood pressure change at the end of a strength training session.
• Long-Term Blood Pressure Response – This represents the blood pressure change at the completion of a strength training program (8 to 10 weeks).

Immediate Blood Pressure Response to Strength Exercise

In 1983, the YMCA and the New England Cardiovascular Health Institute teamed up to assess blood pressure changes in 24 men and women (mean age 38 years) as they performed 10 dumbbell curls with the heaviest weight load possible.27 The study revealed a 34 percent increase in systolic blood pressure, which represents a normal cardiovascular response to vigorous physical activity and is well below the 225 mm Hg caution level for exercise systolic readings recommended by the American College of Sports Medicine.28

Because lower body strength training involves more muscle mass and force production than upper body strength training, we later conducted a similar study with 25 men and women (mean age 38 years) as they performed 10 leg presses with the heaviest weight load possible.29 In this instance, there was a 50 percent increase in systolic blood pressure, which represents a normal cardiovascular response to vigorous physical activity and is be.

Whey is the first product of its kind that actually exceeds the potency of egg whites. The bad news is that there are different types of whey and not all whey proteins are created equal. As an educated consumer you need to know the differences and be able to discern top drawer whey from cheap, ineffective imitators.

I receive dozens of inquiries each month regarding whey protein and, let’s face it, anyone who has attempted to make sense of the various whey products by reading labels has ended up confused and bewildered. Trying to decipher the difference between a $20 product and a $40 product will leave anyone with less than a degree in chemistry and nutritional science shaking his or her head as the choices are literally mind-boggling. Allow me to provide you with a crash course in terminology that can go a long way in clearing up the confusion.

Rest assured of one thing: whey works. Every serious progressive resistance devotee needs supplemental protein and whey is the Rolls Royce of protein supplementation. Once you arrive at a brand that works, try consuming a whey shake at the conclusion of every intense weight workout. You’ll be supplying traumatized muscle tissue with exactly the amino acid profile needed to speed recovery and accelerate the repair and rebuilding process.

WHEY PROTEIN: Whey is the waste product that occurs in the manufacture of cheese and, while loaded with high biologic value protein, it is also loaded with lactose. Removing lactose from whey requires heat. Filtration is one popular method and handled correctly can result in all but 15% of the lactose being successfully removed from the whey. The ion-exchange process is more expensive and can result in a final product that has all but 5% of the lactose removed.

Whey protein can also be derived from lactalbumin and, while more reasonably priced, is less potent than the filtrated or ion-exchange whey. Be sure and read labels and ask questions when purchasing a whey protein. While ion-exchange is the most potent, it is costly; filtration ranks second and lactalbumin whey, while the least expensive, is third in terms of potency. Properly made, whey is the most potent protein powder and the supplement of choice among the elite.

When it comes to assessing value, there are two issues of consequence…

1. How pure is the final product? Is it 80% pure? 90% pure? Whey protein contains impurities such as lactose milk sugar and ash. Whey protein filtration concentrates average around 80% purity while ion-exchange isolates may reach purity levels that are 90% or better. Consequently, filtrated whey protein and whey derived from lactalbumin are cheaper than ion-exchanged isolates.

2. To what extent have whey protein’s vital sub-fractions been compromised? Whey protein contains biologically active peptides, which have weight loss and muscle-building properties. These vital peptides are present in miniscule amounts in pre-processed form and, unfortunately, are filtered out of the final product or damaged (denatured) by a high heat or acidic filtering process. A denatured protein no longer displays any biological activity. What does this mean to the consumer? Even though ion-exchange whey protein is considerably more expensive, the process preserves peptides.

Concentrate whey protein averages around 80% in purity. Whey protein concentrates have undergone the ultra-filtration process and tend to be the least processed of whey proteins. There are certain advantages to using a whey protein concentrate. They are relatively cheap (always a bonus!) and, because they are relatively “unprocessed,” tend to have most of their vital sub-fractions intact. On the other hand, they contain a higher amount of impurities and can cause bloating and gas. If you are lactose-intolerant, you’ll definitely want to stay away from a whey protein concentrate. For those who need a reasonably priced whey protein, concentrates are a good choice.

Ion-exchange whey protein isolates contain the smallest percentage of impurities of any whey protein on the market today. That’s the good news. The bad news is even this product is not perfect. Ion-exchange whey protein isolates tend to contain almost none of the vital peptides – lactoferrin, alpha lactalbumin, immunoglobin, beta lactoglobin. These peptides contained in raw whey protein have amazing health properties. Though ion-exchange whey contains fewer impurities than a whey concentrate, it is lacking in biologically-active peptides present in the lesser-processed whey concentrate.

Micro/nano-filtration whey proteins are slightly higher in purity than ion-exchange isolates and leagues ahead of whey protein concentrates in terms of purity: 90% to 94%. These are cold-processed, cross-flow and probably the finest (and therefore the most expensive) whey protein on the market today. Special efforts are taken to ensure that the vital sub-fractions remain intact and biologically active peptides remain present. The protein is processed using low heat and the moderate temperature eliminates acidic chemical conditions that damage and dilute protein potency. These expensive filtration techniques are specifically designed to remove impurities without filtering out the vital sub-fractions. What you’re left with is a whey protein that contains little in the way of impurities and offers the additional health benefits of a fully intact whey protein. This process ensures a higher percentage of critical branch-chain amino acids.

Hydrolyzed whey protein is the most expensive of all. Extremely pure whey protein created from the micro/nano-filtration process is run through a hydrolysis process to break the protein down into much smaller groups of amino acids, or peptides. The benefit of hydrolyzed protein is that it is assimilated at an incredibly accelerated rate and, as a direct result, a far greater amount of protein is assimilated. On the downside, hydrolyzed whey protein is denatured and possesses no biological activity. Hydrolyzed proteins are often described as predigested. Though potent, the cost is prohibitive and the taste is extremely bitter.

To make matters more confusing, most whey proteins tend to be a blend of several different types of filtered whey. For example, a cheap concentrate might be mixed with a small amount of isolate or ion-exchanged isolate whey. Is this the best or worst of both worlds? The benefit to the consumer is lower cost. Once you decide on a budget, purchase a product and put the products to the test. I measure my clients’ body composition frequently using skin-fold caliper and have them keep a food journal. If they are hitting everything exactly the way they should and things are not moving, this indicates the supplements they are using are ineffectual. I don’t like to say anyone’s product isn’t good, but if by switching brands they begin to make progress then I draw the logical conclusions.

I am not an ‘expert’ in this field. I know the basic terminology and generally what to look for – just as you should. I wouldn’t want to debate someone regarding all the scientific facts and figures surrounding supplements.

But I am an expert when it comes to testing clients’ results. I train a lot of fitness and figure competitors. Their body fat is so low that I can immediately assess what’s working and what’s not. I therefore recommend the same quality products used by competitors for my basic getting-into-shape clients. Why would I recommend inferior products to them?

I have a new client who just started training with me. She is a figure competitor who has been struggling to come in to a show in her best condition. In addition to her regular diet, I upped her protein from one protein shake per day (33 grams of whey protein) to three shakes per day (99 grams of protein). The protein shakes didn’t replace a single bite of food; it supplemented what she was already eating. She complained of severe bloating and gas and I immediately replaced the protein drinks with an equal amount of protein food. I recommended that she go back to using the protein drinks but had her switch brands and use a higher quality product.

In hindsight she was not used to dairy and probably developed a bit of lactose intolerance. Once we settled on a low-lactose, ion-exchange whey protein she was able to go back to three shakes per day. The 100 additional grams of protein made all the difference; her body fat dropped from 13% to 9% in four weeks. In addition, she added five pounds of muscle and won her competition easily. Two of the judges sought her out after the competition and complimented her on her remarkable improvement. Some of her competitors accused her of taking anabolic steroids. One irate competitor said, “You can’t make that amount of improvement in four months.” My girl blew her off, “Actually I made the improvement in four weeks!” If you are looking for a way for you or your clients to bust through to next level of physical improvement, consider supplementing with whey.

NUTRITIONAL MENTOR: I consider my nutritional mentor to be John Parrillo. I had been studying sports nutrition for over a decade before I met John and frankly felt I was quite knowledgeable on the entire subject of performance nutrition. Only after working extensively with John did I come to realize how little I really knew. He introduced me to levels of sophistication that I never knew existed.

I began working directly with John Parrillo in 1996 and began adopting and applying his philosophies and techniques into my own training. John is an odd amalgamation of old school practicality and cutting-edge technology. On the one hand, he holds onto some very old ideas that have been known and used for forty years. Yet, on the other hand, he is continually searching and researching new ideas, formulations and concoctions.

I underwent an amazing physical transformation and was able to replicate the same amazing results with my clients. I made dozens of trips to his facility and began taking ‘stuck’ clients and dubious trainers along with me. In each instance, he was able to devise a strategy that lifted the dubious out of whatever rut they found themselves in. He mentored me for many, many years and made himself available in person and by phone. He conducted several seminars for my clients and trainers and he never failed to dazzle the participants with his theoretical and practical knowledge.

ONE FINAL CAUTIONARY TALE: I think we need to make at least some passing reference to the fraud and the deception that is rampant in the supplement industry. One trick of the trade with regard to sport nutrition bars is the emergence of net carbs. By definition net carbs means without fiber, glycerin and sugar alcohols. Bars that once revealed only the net carbs in the nutritional information are now required to show all carbohydrates. Now it may read 22 grams with only 2 net carbs. The consumer is led to believe that only 2 of the 22 grams of carbohydrates are having an effect on blood sugar. The fact is that while sugar alcohols release more slowly they are still calories derived from carbohydrates. The other 20 didn’t go away, they are still carbohydrates. This a slight of hand trick so read labels, particularly if it is one of the now fashionable ‘low net carb’ products.

Then there is out and out false advertising. Here is a blatant example of false labeling taken from Muscle Media 2000 Watch Dog Report, June issue 2003 that brings the point home. The name of the actual product is deleted:

“’Think of it as a Snickers bar on steroids,’ reads the marketing literature for this triple layer bar which, ‘takes the same great tasting ingredients, caramel, crunchy roasted peanuts covered in rich chocolate and delivers a nutritional profile unmatched in protein bar history.’ To see if there was any truth to their claims of a nutritional profile unmatched in protein bar history, we sent Lot ________ to an independent nutritional testing firm. Results confirmed why this bar tastes so good; it is a candy bar! According to the label, the ________ bar contains 9 grams of fat, however, laboratory tests revealed 12.8 grams of fat, 144% more than what the label claimed. What’s more the _______ bar claimed 6 grams of sugar while lab tests revealed 18.8 grams of sugar! This is 313% more than label claims! The news doesn’t get any better for the other nutrients: the claim of 32 grams of protein per bar was in fact 23.8 grams of protein. Carbohydrates were supposed to be 21 grams and testing revealed 29 grams. Fiber was claimed to be 3 grams and testing showed 1.7 grams. Total calories were pegged at 209 while the lab test found 326 calories.”

Let the buyer beware!

While most supplements are generally safe and have a low incidence of serious side effects, performance enhancers pose the risk of dangerous side effects. For some people, the adverse reactions can range from serious to life threatening. For example, ephedrine has been used for over a decade by thousands to stimulate the metabolism and help with food cravings. This product has worked well for many people who use it responsibly but, like many over-the-counter products, will continue to be pulled from the shelf as a result of consumer abuse or the manufacturer’s irresponsible marketing, both of which will and have resulted in the loss of lives.

Everyone is quick to point the finger and pass the blame. Is it the consumer’s fault for not being better educated, the manufacturer’s fault for misleading ads and poor label instructions, the doctor’s or pharmacist’s fault for not providing a list of drug interactions for their patients medication(s), or the personal trainer’s fault for even suggesting the availability of the product? Or is it Hollywood’s or the advertiser’s fault for placing such unreachable, unhealthy and unrealistic standards of the perfect look or to win, win, win?

The fact is it’s everyone’s fault. It’s time to face the facts, tell your clients the supplement industry is unregulated and full of immoral and unethical people who are out to squeeze every last ounce of profit from your life. Sounds bad, but it’s the truth. As a professional, it is your responsibility to educate your clients based on peer-reviewed research.

As health advocates, personal trainers must be very careful with their recommendations. Let your clients know you’re not willing to provide them with quick results at the expense of their health or to make a quick buck. That’s not to say that you can’t benefit by recommending products (which you may also sell), but be sure that you research carefully so that you can safely make recommendations.

Supplements work, but is there too much of a good thing?

Most supplements are often taken incorrectly. The chance of a reaction increases if the product is taken more frequently or in higher doses than recommended or is unwittingly mixed with another product containing the same ingredients. I have been guilty of this so how much more likely is my client? Do you train older clients who might have difficulty just keeping their medications straight? In addition, supplements, including herbs and even some vitamins and minerals, have the potential to interact with any drug, including non-prescription drugs, making them less or more effective.

If you wish to advocate a product to your client to speed their results, or know that your clients are going to ask you about such things, you have an ethical and moral obligation to not only be informed, but to also know your professional limits. Can you make such recommendations in your state? Does the law allow you to discuss the use of certain products with your clients? One thing you can do is provide third-party product research to educate your clients. Always recommend they speak with their doctor before introducing a new supplement, advise them to follow the product recommendations and have them discontinue the product if they experience any problems.

What is the holistic willing or, more importantly, not willing to do?

As a long time advocate of health, I find myself often walking that line between what is athletic and what is holistic. I wish to live a long life in good health, but I also have a strong desire for physical competition. Many people have the thirst for competition, but how far they take things is where the distinction is made between being a competitive athlete and being holistic.

Someone who is completely holistic will not knowingly do anything that will compromise their health. Being completely holistic for me sounds restrictive, but to others the compromise to their health is not worth the enjoyment of an occasional hamburger or the physical stress of being 4% body fat. The holistic person wouldn’t consider swimming in freezing water or lifting a seven hundred pound car….I would. At the same time I’m not willing to take something that I know will be a risk to my health just to be competitive.

What is your client willing to do? If your client is truly holistic, they are not likely to strive for 4% body fat. I have clients who are cancer survivors who have both nutritional and exercise restrictions that prevent them from doing the very thing that would give them the best physical results. Because they have placed their trust in me as a professional, I must focus on the goal that brought them to me.

I have also found that frustrated clients, even those who I would consider to be very health conscious, have made statements to me such as, “Just tell me what to do and I will do it.” But most people don’t do well being told what to do even if they have asked for it.

I’m also asked, “What do you do or take…?” Every trainer will be asked this. What works for one person may not work for another – especially if their goals are different. Instead remind them of what is necessary to achieve optimal health and provide all the research you can so that your client can make an educated decision. Together we come up with the plan and it may mean explaining to them that the journey to reach their goal may take longer. Ultimately they will achieve their goals which will be more sustainable in the long term.

1. Sell benefits, not features: People never have, nor will they ever, buy personal training. They buy a solution to their problem, a result, a benefit. The better you are at articulating the benefits of doing business with you and then delivering those benefits, the more business you’ll get.

2. Be unique: The most important question you can ask yourself is “Why should someone choose me over and above any other option, including doing nothing at all?” If you don’t have a compelling answer to that question, you are a commodity, and commodities can generally only be sold based on price.

3. Get your phones working: Having your phone answered by a live person will dramatically improve your lead capture. If someone is “hot” enough to call you now, the last thing you want them to get is an answering machine or voicemail (unless that’s the intended outcome, as with the “hotline” marketing tactic I teach). Have a virtual assistant to whom you can forward your calls while you’re training. If having your phone answered “live” results in just one new client a month, it’s money well spent.

4. Capture contact information: Every prospect who calls you MUST be captured. A simple phone script should be followed for every inquiry to ensure contact information is captured, allowing for proper and complete follow-up. Your marketing efforts are being squandered if you are not capturing leads and following up. You capture contact information by offering something, i.e. “Mrs. Jones, I understand you’re interested in knowing our pricing, and I’ll be glad to share that information with you, but you won’t properly understand all that we do for you if I simply give you a price. So I’d like to mail you our complete information pack…”

5. Understand the lifetime value of your clients: If you don’t know how much your average client is worth to you, you do not know how much you can spend to acquire one (we all buy our customers in some way or another), you cannot accurately test and measure new ways to increase that value, and frankly, you’re abdicating responsibility, and therefore control, of your business. This is one of the most critical points you need to know to effectively run your business.

6. Find ways to increase the lifetime value of your clients: The real money in any business is made by increasing the frequency and/or size of transactions with each client or extending the lifetime. Evaluate your service and product offerings and create new ways to increase, enhance and extend the lifetime of your clients.

7. Get your internal marketing working: All too often we focus the vast majority of our efforts on external marketing (getting new clients) and practically ignore our existing clients, when it should be the other way around. Go above and beyond to ensure each and every client gets a “wow” experience from doing business with you. When your internal marketing is working properly, it alleviates a lot of the external marketing pressures because cash flow is good and referrals are flowing.

8. Read and re-read the book “Influence” by Dr. Robert Cialdini.

9. Use welcome gifts and “stick letters:” Each new client should receive some sort of welcome gift from you (possibly a basket with a good book on fitness [yours?], a shirt with your company name, sample of a supplement you sell, etc.). Each client should receive a series of “stick” letters (make the sale stick, overcome buyer’s remorse, begin compliance programming). I don’t care if you’re seeing the client three or four times a week, receiving a sequence of personal letters with helpful information will go a long way towards cementing the relationship, overcoming compliance issues, maintaining motivation, stimulating referrals and generating testimonials.

10. Niche your services: I just got off the phone with a new Ultimate Personal Trainer Marketing Program Member who is giving birth in five days. My recommendation – immediately begin offering post-natal services to other new mothers. There are so many niche opportunities it boggles the mind. Pre- and post-gastric bypass is another example. Pick one or two and begin offering specialized services and/or products specifically for those people. You can charge much higher fees and quickly become the dominant force in that niche (a big fish in a little pond).

11. Use target farming: Dear neighbor letters should go out to everyone meeting your demographic requirements within a 1-2 mile radius of your studio/home/gym. 200 letters per month, every month, will enable you to personally communicate with 2400 of your “neighbors” each year.

12. Sell cures, not prevention: Use graphic, powerfully emotional words and pictures to articulate and illustrate the benefits of your cure. Target those who already want your cure. Find ways to get in front of those people whether in person, through the mail, internet, television, publicity, advertising, etc.

13. Target your market: Not nearly enough time or mental energy is invested by most of us brainstorming ways to get our message to our target market. If you think your target market is everyone who is overweight, you are in trouble. You must offer your services to those who WANT what you offer. The second most important question you can ask yourself (first was revealed in #2) is, “How can I most effectively reach and communicate with those who want what I offer?”

14. Be an information marketer: Find ways to inexpensively deliver helpful information to large numbers of potential prospects. Example: The Resident Expert model I reveal in the Ultimate Personal Trainer Marketing Program – visit every business in your area that has 20 – 500 employees and offer to provide a productivity enhancement program via email whereby you send fitness tips to their employees.

15. Get comfortable with money: Read Deepak Chopra’s “7 Spiritual Laws of Success.” It will help you mellow out about money and understand the “give to get” paradigm.

16. Work backwards: If you’re doing $8K/month in sales now and want to do $25K/month, determine what it will require to do that by working backwards from your goal. It takes as much effort to increase sales 100% as it does to increase sales 25%. Be aggressive with your goals (within reason) and detail the steps necessary to get you where you want to be by starting with the end in mind.

17. Use a database: The money is in the list. But the list must be good. The best lists are generated by you (lead generation). Phil Kaplan talks about touching five people a day. We recently discussed this topic in one of the exclusive ‘reverse mastermind’ consulting sessions we do with fitness professionals. Your goal should be to touch and capture contact information for five folks per day who have an interest in health and fitness and/or weight loss. Plug them into your database. Send them a personal note. Follow up.

18. Be disciplined: Effective marketing, just like effective fitness, requires discipline. If you do nothing other than #17, and are disciplined in its implementation and follow-through, your business will grow steadily and predictably. Most people don’t have the discipline to make it work. Do you?

19. ABM: Always Be Marketing. Marketing is everything you do to get and keep clients for the lifetime of your business. Marketing is your business. Because without clients, you don’t have a business. The more marketing systems you employ to generate new leads, convert those leads to clients and extend and enhance the lifetime value of those clients, the more money you will make, the more value you will deliver and the happier you and everyone you touch will be.

20. Know your numbers: You’re in business and business is about numbers. You have to know your numbers. There are many numbers that are important, but most of all you should be reviewing a profit and loss statement each month. You have to know the state of your business and the numbers don’t lie. Get an accountant if you don’t have one already. Or get someone to do your books and provide you with a P/L to review each and every month. Know where your money is coming from and where it’s going.

21. Communicate regularly and consistently: Write! Keep a notebook with you at all times and jot down ideas as they come to you. Ideas about everything. These ideas will become the foundation of your communications with your clients and prospects. They will be the seeds of your articles, news releases, newsletters, web copy, etc. If you don’t do this, when it comes time to write something, you’ll stare at a blank screen and freeze up. The two most important skills for any business person are speaking and writing. Effective communication is vital. Do what’s necessary to master it.

22. Get things done: My friend and superstar personal training studio owner, Forrest Walden, is what I call a goal-achieving machine. Not yet 30 years old, he’s already dominating the PT studio business. He’s a regular guy in many ways. What sets him apart is laser-like focus and consistent follow-through. He makes goals, breaks them down into bite-sized chunks, then bites them off one at a time. He gets more done in a week than most do in a month. Make your to-do list the day before, then crank through it during the day. The sense of accomplishment you experience will be awesome.

Yes. The cheeseburger! This point cannot be stressed enough. It does not matter if you are taking perfect dosages of the most powerful drugs with a full range of complimentary anti-estrogens. Stacking with growth hormone and insulin like growth factor 1 You WILL NOT grow large without proper amounts of food. I will not go into this much because you can find many nutrition articles in this website. I will simply reiterate the most important thing for any bodybuilder trying to become an obscenely muscular giant; care only about total protein intake and total calorie intake. Nothing else matters except that and adequate hydration.

You have to be eating every two hours. Consider eating your job, it is not something you do to support your bodys natural cycles of feeding you are pushing your body to grow to a level it has never done before (except perhaps as a baby); you need a constant influx of calories and protein. If, by some miracle, you have the time and money to prepare and eat 6-8 meals that each consist of a thousand clean calories go ahead and do that. But, realistically, it is much better to stuff yourself with ice cream and hamburgers, specially ifyour body type is ectomorphic. Endomorphic types must ingest cleaner calories.

Next time you receive this question. Do not forget food is the most anabolic agent.

Many people in the United States die from cancer every year.
In the year 2008, more than 565,650 people will probably die from cancer.
Some groups are more at risk. For example, African Americans are more at risk than other groups.
That means they have a higher chance of getting cancer.

You can change what you eat to improve your health.
Better eating can lower your risk of getting cancer.
You can also change your exercise habits.
Changing your habits could save your life.

Spread the word about cancer–help yourself and others stay healthy.

Do you want to learn more about cancer? Click below:

1. ACS Cancer Facts & Figures (American Cancer Society) PDF*

Mucha gente en los Estados Unidos muere de cáncer cada año.
En el año 2008, más de 565,650 personas probablemente morirán de cáncer. Algunos grupos tienen un riesgo más alto. Por ejemplo, los Afro-Americanos tienen un riesgo más alto que otros grupos. Eso significa que tienen una posibilidad más alta de ser diagnosticados con cáncer.

Usted puede cambiar lo que come para mejorar su salud.
Si usted come mejor puede bajar su riesgo de ser diagonosticado con cáncer. Usted también puede cambiar sus hábitos de ejercicio.
Cambiando sus hábitos podría salvar su vida.

Comparta la información sobre el cáncer — ayúdese a usted mismo y a otros permanecer en un buen estado de salud.

¿Usted desea aprender más sobre el cáncer? Por favor, seleccione una de las siguientes opciones:

1. Datos y Estadísticas sobre el Cáncer en los Hispanos/Latinos 2006-2008(Sociedad Americana del Cáncer) Archivo PDF*
2. Datos y estadísticas del cáncer (Sociedad Americana del Cáncer) En InglésArchivo PDF*

Your body is made up of many kinds of cells.
To understand cancer, you need to know what happens when cells turn into cancer.

In a healthy person, cells grow normally.
Sometimes your body makes more cells than it needs.
These extra cells grow into something called a tumor.
There are two kinds of tumors.
One kind is called “benign.” That means it is not cancer.
The other kind is called “malignant.” Malignant tumors are cancer.

Spread the word about cancer–help yourself and others stay healthy.

Do you want to know more about cancer? Click on a Web site below:

1. Cancer: Questions and Answers (Fact Sheet, National Cancer Institute)
2. What You Need To Know About™ Cancer – An Overview (National Cancer Institute)
3. Understanding Cancer Series: Cancer (National Cancer Institute)
4. Dictionary of Cancer Terms (National Cancer Institute)

We encourage you, as trainers, to use CancerInfoNet.org as a tool to provide your community members with the necessary skills to search for cancer information on the Internet. The following resources will assist you in conducting workshops using CancerInfoNet.org.

Talking Points (PDF*) provides background information about the creation of the Web site and gives an overview of the training curriculum.

The Trainer’s Manual guides you through an entire workshop. Three versions of the Trainer’s Manual are available to customize the workshop according to your audience:

• The Trainer’s Manual for Health Care Professionals (PDF*) is targeted to physicians, nurses, social workers and consumer health information providers.
• The Trainer’s Manual for Health Consumers in English (PDF*) is targeted to English-speaking health consumers.
• The Trainer’s Manual for Health Consumers in Spanish (PDF*) is targeted to Spanish-speaking health consumers.

Usted sabía que….

• ¿Hay cerca de 20,000 sitios de salud en el Internet, dejando a los consumidores agobiados con la abundancia de información e inundados con opciones para buscar información de salud?
• ¿Mucha de la información de salud disponible en la red no es vigilada para la exactitud ni la calidad?
• ¿Mucha de las personas que buscan información sobre enfermedades en el Internet buscan información relacionada con el cáncer?

Si usted es un profesional de salud envuelto en el tratamiento y mantenimiento del cáncer, o un consumidor interesado en aprender más sobre el cáncer, CancerInfoNet.org le proveerá a usted con la información creíble en una forma organizada y fácil-para-usar. Para ayudarle hacer decisiones sobre su propia salud, o sobre el cuidado de sus pacientes, favor de seleccionar una de las siguientes secciones:

• Información sobre el Cáncer para Professionales de Salud (en Inglés)
• Información sobre el Cáncer para Consumidores de Salud (en Inglés)
• Información sobre el Cáncer para Consumidores de Salud (en Español)